We take your privacy seriously and will take all measures to protect your personal information. Accordingly, we have developed this Policy in order for you to understand how we collect, use, communicate and disclose and make use of personal information. Any personal information received will only be used to fill your order. We will not sell or redistribute your information to anyone.

We are committed to conducting our business in accordance with these principles in order to ensure that the confidentiality of personal information is protected and maintained.

The Basics

1. Before or at the time of collecting personal information, we will identify the purposes for which information is being collected.
2. We will collect and use personal information solely to fulfill those purposes specified by us and for other compatible purposes unless we obtain the consent of the individual concerned or as required by law.
3. We will only retain personal information as long as necessary to fulfill those purposes.
4. We will collect personal information by lawful and fair means and, where appropriate, with the knowledge or consent of the individual concerned.
5. Personal data should be relevant to the purposes for which it is to be used and, to the extent necessary for those purposes, should be accurate, complete, and up-to-date.
6. We will protect personal information by reasonable security safeguards against loss or theft, as well as unauthorized access, disclosure, copying, use, or modification.
7. We will make readily available to customers information about our policies and practices relating to the management of personal information. Some payments are processed using PayPal’s secure system, while others are processed using a secure payment gateway, with no sensitive financial information being input through our website. The secure method of accepting payments is processed using SSL encryption.
8. We may collect and store limited payment information from you, such as payment card type and expiration date and the last four digits of your payment card number; however, we do not collect or store full payment card numbers, and all transactions are processed by our third-party payment processor.

Use of Information

We use the information to provide, analyze, administer, enhance, and personalize our services and marketing efforts, process your registration, orders, and payments, and communicate with you on these and other topics. For example, we use the information to:

1. prevent, detect and investigate potentially prohibited or illegal activities, including fraud, and enforce our terms;
2. analyze and understand our audience, improve our service (including our user interface experiences)

Google Analytics

This website uses Google Analytics, a web analytics service provided by Google, Inc. (“Google”).

Google Analytics uses “cookies”, which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of the Site (including your IP address) will be transmitted to and stored by Google on servers in the U.S. If the IP anonymization is activated, Google will truncate/anonymize the last octet of the IP address for Member States of the European Union as well as for other parties to the Agreement on the European Economic Area. In exceptional cases, the full IP address is sent to and shortened by Google servers in the U.S.

On behalf of the website provider Google will use this information for the purpose of evaluating your use of the Site, compiling reports on website activity for website operators, and providing other services relating to website activity and internet usage to the website provider. Google will not associate your IP address with any other data held by Google.

You may refuse the use of cookies by selecting the appropriate settings on your browser. However, please note that if you do this, you may not be able to use the full functionality of this website. Furthermore, you can prevent Google’s collection and use of data (cookies and IP address) by downloading and installing the browser plug-in available under

• https://tools.google.com/dlpage/gaoptout?hl=en-GB

Further information concerning the terms and conditions of use and data privacy can be found at:

• https://www.google.com/intl/en/policies/privacy/partners/
• http://www.google.com/analytics/terms/gb.html
• https://www.google.de/intl/en_uk/policies/
• https://support.google.com/analytics/answer/6004245?hl=en

Google Analytics Advertising

Google Analytics Advertising Features allows implementers to enable features in Analytics that aren’t available through standard implementations. This website has enabled Google Analytics Advertising features. Advertising features used by this website include:

• Remarketing with Google Analytics
• Google Display Network Impression Reporting
• Google Analytics Demographics and Interest Reporting
• Integrated services that require Google Analytics to collect data for advertising purposes, including the collection of data via advertising cookies and identifiers

By enabling the Advertising Features, implementers enable Google Analytics to collect data about user traffic via Google advertising cookies and identifiers, in addition to data collected through a standard Google Analytics implementation. Regardless of how implementers send data to Google Analytics (for example, via the Google Analytics tracking code, Google Analytics SDK, or the Measurement Protocol), if implementers use Google Advertising Features, they must adhere to this policy.

We will not identify users or facilitate the merging of personally identifiable information with non-personally identifiable information collected through any Google advertising product or feature unless we have robust notice of, and the user’s prior affirmative (i.e., opt-in) consent to, that identification or merger, and are using a Google Analytics feature that expressly supports such identification or merger. Irrespective of users’ consent, an attempt to disaggregate data that Google reports in aggregate will not be made.

Disclosure of Information

We use other companies, agents or contractors (“Service Providers”) to perform services on our behalf or to assist us with the provision of services to you. For example, we engage Service Providers to provide marketing, advertising, communications, infrastructure and IT services, to personalize and optimize our service, to process credit card transactions or other payment methods, to provide customer service, to collect debts, to analyze and enhance data (including data about users’ interactions with our service), and to process and administer consumer surveys. In the course of providing such services, these Service Providers may have access to your personal or other information. We do not authorize them to use or disclose your personal information except in connection with providing their services.

Cookies

A cookie is an element of data that a website can send to your browser, which may then be stored on your system. This website uses cookies to enhance your experience on our website. You can set your browser to notify you when you receive a cookie, giving you the chance to decide whether to accept it. No Personal Information is stored in these cookies. Our use of cookies simply identifies you as you move throughout the Site, providing faster, personalized access to view various site pages.